Digital Transformation: IoT and The Collective Unconscious

Jordan Cueto | May 9, 2017 at 5:43 pm

Nothing represents the shared will of humanity much like the internet, and with today’s analytics, we have a better perspective in understanding how we behave and think. You can think of the internet as a pool of human desire and thoughts that flows naturally — a collective unconscious. Swiss Psychiatrist Carl Gustav Jung defined the collective unconscious as structures of the unconscious mind shared among beings of the same species. Basically, it’s a theory that a…


Internet of Things: The daily life and how it got networked

Jordan Cueto | December 15, 2016 at 4:45 pm

  It’s 6 in the morning. You still lay down on your bed with your eyes closed, denying the fact that it’s already morning. Now you grab your phone and browse the internet updates: Twitter, Facebook, Weather Report, and which road to take on the way to work. Downstairs, you check your home entertainment systems and their pre-loaded media: your Smart TV with the latest episodes ready for playback and your video game console with…


Digital Transformation: It’s a Philosophy

Jordan Cueto | September 20, 2016 at 4:30 pm

“If it’s working, why change it?” According to Brian Solis of the Altimeter Group, if you ask ten people to define digital transformation, you’ll get ten different answers. No one has a clear definition of what it is and most importantly, how to do it. Digital transformation at its heart is a revolution of business models in all aspects, but to Brian, he thinks that its biggest opportunity is its philosophy. We are in a…